Cadden PR & Media is a consultancy set up by Avril Cadden. A journalist for over 10 years, she worked for the Sunday Mail and Daily Record as a features writer, covering music, theatre, lifestyle, health, fitness, human interest and travel. Freelance work includes writing for the Press Association, Scottish Ballet, The Celtic View, Scottish Grocer, No1 Magazine, and also reporting on rallies for PCS (Public & Commercial Services Union).
PR experience includes agency work which has seen her working for clients such as Cameron House Hotel Loch Lomond, Hilton Hotel Glasgow, Ideal Home Show Scotland, Cake & Bake Show Scotland and Glasgow Credit Union. In 2016, while assisting SM Publicity - she has contibuted to successful PR campaigns for Solas Festival, Perthshire and the SAY (Scottish Album of the Year) Awards. A media professional, who is friendly, approachable, passionate about effective communication and working with interesting people, telling their stories and delivering good results - no job is too big or too small.